Friday, February 26, 2010

PRESS RELEASE: JEWEL BY LISA TO SHOW AT PARIS FASHION WEEK


[A model in a dress from Jewel By Lisa's Spring 2010 collection]

Just the other day we were speculating as to whether or not Jewel By Lisa  would be one of the 10 brands showing at Arise L'Afrique-A-Porter. Great news! We speculated in the right direction! Here's a press release we've just received from the fabulous design house:


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For Immediate Release
26th February 2010

Coveted African-inspired luxury label, Jewel by Lisa is set to showcase a new and exciting capsule collection of five looks at the Arise L’afrique á Porter A/W 2010/11 Press Presentation in Paris, France on the 5th of March 2010. The press and cocktail event will take place at the Four Seasons Hotel George V, Paris and will form part of the activities of the Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de Mode Fédération. For the collection, the label has fused the global print Ankara with other luxury fabrics of choice and has created a collection that speaks sophisticated cool. Jewel by Lisa continues to set the pace for African inspired design led fashion.  2010 is set to be a thrilling year for the design label as it will begin stocking at a prestigious luxury boutique in Los Angeles, California. In 2009 the label began creating its own luxury fabrics: Inspired by colour, print, and pattern, lines and shapes are merged to create a juxtaposition of retro and modern. Furthermore, the label is set to launch the super luxe label, Jewel by Lisa Privé, as well as the diffusion label jbylisa. 

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Uhm, Jewel by Lisa? Los Angeles? GET OUT OF HERE!!!! Seriously though, JBL has created quite the brand and following and if there's anyone whose clothes have a worldwide appeal, it's definitely Jewel by Lisa. JBL is destined for continued success and many more firsts and this is such a proud moment for us :-) ABSOLUTELY excited for her and her team!

 Read our previous Jewel by Lisa posts here.

XO

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