PRESS RELEASE: TIFFANY AMBER TO SHOW AT PARIS FASHION WEEK

[Tiffany Amber at the recent Mnet Face of Africa Finale in Lagos, Nigeria]

This just in! We mentioned earlier this year that the Arise Magazine team would be taking the show to Paris [we even put up a photo of Folake Folarin-Coker of Tiffany Amber to accompany the post - prophetic much? Ha!]...and now, here's the inside scoop. Many thanks to Tiffany Amber's PR team for this:

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For Immediate Release

22^nd February 2010 

With Love from Lagos: Tiffany Amber to show at ARISE L’Afrique- À-Porter Fall 2010/2011

Event in Paris

ARISE Africa Designer of the Year 2009/2010 Tiffany Amber will be showcasing a new collection during the Prêt-à-Porter Fall 2010/2011 Paris Fashion Week. Tiffany Amber is part of a collective of African designers who will participate in the ARISE L’Afrique-À-Porter Fall 2010/2011 press presentation and cocktail event.

This is an exciting new chapter for renowned Nigerian fashion label, Tiffany Amber which is headed by designer and creative director, Folake Folarin-Coker. Since inception in 1998, Tiffany Amber has established a firm place as one of the most respected and commercially successful fashion labels in Africa.

While details on the collection are under wraps, it will be a capsule collection featuring five looks.

The ARISE L’Afrique- À-Porter Fall 2010/2011 event will take place on the 5^th of March 2010 in Paris, France and will form part of the activities of the Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de Mode Fédération. It will be listed in the Winter-Fall 2010/2011 guide as sent out by the Fédération. The purpose of this event is to introduce designers from Africa to the media, buyers and the Fédération.

In 2009, Tiffany Amber became the first African designer to ever show twice at New York Fashion Week. Both New York Fashion Week collections were extremely well received and lauded by publications including Women’s Wear Daily, the New York Post, style.com and essence.com 2010 is another exciting year for Tiffany Amber. The label created a couture dress for the Face of Africa 2010 finale held in February 2010. In addition to participating in Paris Fashion Week, the label will be launching its highly anticipated diffusion line, TAN later in the year.

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